Online reputation management is a big part of search engine optimization and social media marketing: if people are mad, happy, discouraged, or just plain lying, your company needs to know about it, confront it, and take care of it.
One part of brand management and awareness is dependent on hiring the right people. In today’s Moller Marketing Podcast, Nate Moller interviews Brent Ramey from Victig.com.
- What’s the history of Victig.com?
- Why background screening for a small business owner?
- How do they take care of their customers?
- How can I get in touch with the Victig staff?
Listen to the podcast and contact Victig today if you feel your online reputation is at risk by not hiring the right people.
Why is Background Screening an Important Part of Online Reputation Management?
As many of you know, Moller Marketing has been offering WordPress Website Design in Utah for over five years.
In order to stay at the top of our game, we’re always looking for the most up-to-date ways to create new websites.
A few things we WON’T do:
- Flash Programming
Flash has its place but in a world where we want information right away, Flash should be used sparingly for 2013 web design…There’s nothing more annoying than Flash animation, video or pop-up that you can’t skip.
- Automatic Music or Video play when site opens (aka ANNOYING!)
- Complete iFrame Coding (aka “you’ll never find this site on Google Search Results)
This infographic will give all of our clients (and potential clients) an idea about why we design the way we do.
Would love your comments.
This is a common question we deal with (and had ourselves when we first started designing WordPress websites for clients).
We created this video tutorial so clients and readers can see the step-by-steps of editing an image size plus we threw in one more simple tip that will help you with your website images.
I’m approaching two full years of self-employment.
It’s been real.
It’s been fun.
And many days it’s been real fun.
However, some days it can be a bit stressful, especially if you have “friends” or “contacts” that have a great offer for you, an opportunity to get in at the ground level, or however else they may pitch it.
At times it’s hard to tell them no.
At times I’ve been on the brink of saying “Sure, why not…” But luckily I’ve only had two experiences where I feel I’ve dropped the ball and gave clients a good product priced WAY below market value, only to have them expect way more than they paid for and ultimately be upset.
(I wish I would have found the infographic I shared the other day about website design warnings… 🙂 )
In an effort to know how to best tell a potential business partnership that my company doesn’t do work for free, I ran across an article that was titled, “Should I work for free?” It was actually a big flow chart that made me chuckle on a couple different levels.
I cut it up a bit, focusing primarily on the business to business “work for free” proposition, since that’s the one I’ve dealt with most in my two years of business bliss. The infographic sums it up pretty clearly.
Do you agree?
Should I Do Business to Business Consulting for Free?
What are your thoughts? See the entire infographic here.
How do you respond to the AWESOME OPPORTUNITY to get a lot of business exposure?
I’m going to make this post short, sweet, and to the point.
If you want a really nice website that is going to work for your business, outsourcing it to India is NOT the best idea.
We’ve all heard the cliche, “You get what you pay for.” This couldn’t be MORE TRUE when it comes to quality website design.
I’ve been working in the industry of website design, programming, and online marketing now for over 7 years. I’ve seen a wide variety of website ideas. And this infographic pretty much sums it all up…
So, my challenge to you, before you decide on a website design firm to work with, is to really ask yourself what you really want MOST from your website.
If Cheap or Free is what you want, make sure you evaluate what you’re going to get based on this “oh-so-true” infographic 🙂 and best of luck to you.
If Great, Fast AND Cheap is what you’re desiring – welcome to the Impossible Utopia.
And by the way, your friend/neighbor/cousin/nephew/whatever isn’t always the best choice – trust me.
Moller Marketing provides small business consulting to help clients learn how to best optimize their websites for search.
Through our experience, we’ve realized that there are a few principles that, if practiced, will dramatically increase the likelihood of your business website getting found in search engines for targeted keyword phrases.
Since we’re a big fan of lists in blogging, here’s the simple list of things you SHOULD do in every business blog post:
10 Basic Blogging Tips for On-Site SEO
- Make the article at least 250 words
- Give the article a keyword rich title tag
- Adjust the permalink to include a variation of the same keyword phrase as your title
- Repeat the keyword phrase you’re targeting at least 1% of the time within the content of your blog post (ie. starting an online business would be used 3 times if the article I’m writing is 250-300 words long).
- Use the keyword phrase to link to another related article on your website
- Reference another legitimate source with a “target=”_blank” hyper link (that means the link opens in a new window)
- Use at least one image in your blog post and include a title tag and alt text with the keyword phrase you’re targeting (make sure the image is somewhat relevant to the keyword phrase you’re using)
- Send the new blog post link to friends and ask them to share in social networks and comment.
- Be consistent in your blogging – I recommend at least 1 time per week to clients who are using blogging as an online marketing strategy (which you all SHOULD BE). Scheduling blog posts is a “secret” that makes blogging consistently a LOT easier.
- Review this article from time to time – for some reason many of these tips are often overlooked in business blogging.
There you have it. Nothing really too “under the table” or “crazy unique”. But, if all business bloggers implemented these strategies, their websites and blogs would get a LOT more natural search engine traffic – and I can GUARANTEE THAT because I’ve tested it with brand new sites and old sites alike, and I’ve seenover-night results (and that’s a phrase I really HATE so it must be true).
What results have you seen/are you seeing as you practice these business blogging tips?