I watched the end of the Apprentice Los Angeles tonight and found it quite amuzing: the teams were being critiqued on a project they did for a bus tour ordeal or something. As the truth came out, Michelle Sorro, who was the Project Manager for the losing team, began to try to cover herself by saying things like “Well, this program wasn’t really what I expected…” and “My inner spirit just isn’t able to perform at it’s best in these conditions…” (quotes are made up but this was the general feel of her argument).
As I listened to the weak reasoning she gave for her failure, it helped me realize that there are going to be excuse makers and quitters everywhere! Some succeed and reach their full potential; others don’t. Why? Why? Why?
I really believed what Donald Trump said – No matter what business you go in to there will be trials and things that pull you out of your comfort zone; however, quitters will never see the success they are truly capable of because they throw in the towel and give up. He went on to point out that he’d much rather watch a boxer go out and fight to the finish, even get knocked out, before seeing him quit or give up early.
How true this is in small business management and eCommerce. The main difference between those that are extremely successful and those that don’t achieve what “they expected…” is one word: PERSISTENCE! When times get tough, when they don’t see immediate results overnight, do they get frustrated and sulk, or do they dig in and use the tools they’ve been given? When they see a little success, do they sit back and relax or do they focus hard and try to capitalize even more on the small success, which will lead to bigger success?
“The majority of men meet with failure because of their lack of persistence in creating new plans to take the place of those which fail.” – Napolean Hill
Bottom line – it’s too bad that Michelle Sorro will have to live with the label of a “quitter” (even though she makes about $50 million a year in real estate 🙂 )