INFOGRAPHIC: Should Your Consulting Company Do Work for Free?

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I’m approaching two full years of self-employment. It’s been real. It’s been fun. And many days it’s been real fun. However, some days it can be a bit stressful, especially if you have “friends” or “contacts” that have a great offer for you, an opportunity to get in at the ground level, or however else… [Continue Reading]

Basic On-Site SEO Strategy You Have to Know

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I had a client the other day send me this email: (Message from client’s boss) We were looking for trinkets and trash ideas for our new special order laser machine and first search result was from http://www.collegegear.com/ Look at their meta tag below, no wonder… COPYRIGHT © 1997-2010 COLLEGEGEAR.COM, INC.. ALL RIGHTS RESERVED. COLLEGE APPAREL… [Continue Reading]

PODCAST: Is Keyword Research Still Important?

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I had a Facebook friend ask me recently if keyword research was still important for online marketing. Uh… I wasn’t sure if they were being sarcastic or not so I just didn’t respond. They followed up with this statement: We’ve heard that SEO doesn’t really matter that much so we thought keyword research wouldn’t matter… [Continue Reading]

The Power of Infographics for SEO & Social Media

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What’s an “Infographic”? Why do companies even use them? What help are they, especially for SEO and Social Media purposes? We get these questions quite a bit and decided today is the day to answer some of them. What’s an Infographic? According to a Quora answer, “…An infographic can be described as a collection of… [Continue Reading]

VIDEO: How Does Google Determine Page Speed?

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Question: How does Google determine page speed? Google uses Toolbar data. A lot of people have slower connectivity. One thing to bear in mind is speed won’t necessarily change rankings. It’s always good to see if you can get results faster, but at the same time, I wouldn’t stress overly about it. Are you using… [Continue Reading]

The Step by Steps of On-Site SEO

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On-site SEO – what is that? Did you even know there were different ways to do SEO? The two main SEO strategies are called On-Site SEO and Off-Site SEO. On-site SEO has to do with title tags, meta tags, friendly URLs, and internal linking structure – all in conjunction with quality content. Off-site SEO is… [Continue Reading]

4 Reading Secrets for Online Marketers

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I’m back! This blog post is actually from a guest post I shared at another internet marketing blog; it got quite a few comments so I thought I’d share it with all of you too. As some of you know, Moller Marketing has been busy. We’ve learned a lot through our experiences, and we’re implementing… [Continue Reading]

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