Archive for January 2007

Everyone should have at least one sales job in their life - Part 2

Jan 10th, 2007 | By Nate Moller | Category: Sales & Marketing

Maybe I need to be a bit more controversial to get more response on the Everyone needs a sales job post! Or maybe, just maybe, the majority of you have to agree that EVERYONE should have at least one (or more) sales job(s) in their lifetime. Here’s a bit more about my background [...]



Why market locally?

Jan 9th, 2007 | By Nate Moller | Category: Sales & Marketing

One of the common quotes I share with clients is “Small Success leads to Big Success!” To be really good at anything takes time, effort, determination, and, bottom-line - HARD WORK! There’s no such thing as “something for nothing” or “get rich quick”. Granted, some may fall in to lots of money or inherit millions, [...]



UtahSEOPlanet Welcomes Moller Marketing!

Jan 8th, 2007 | By Nate Moller | Category: SEO

Wanted to make a quick post about UtahSEOPlanet.com - a new blog just for Utah Marketing based blogs.  Christer Edwards, a friend and colleague, is amazing and getting SMO’d by digg, delicious and other sites.  Check it out when you get a chance - you’ll find mollermarketing.com there.



Who cares about Branding?

Jan 5th, 2007 | By Nate Moller | Category: Branding

I wanted to ask some questions, share some insites, and just vent about branding…

What is branding?
Where do I start?
Why is branding so helpful? or Is it really that helpful?
Is branding something you can track?
Can you get an ROI on branding?
Why do companies choose branding as a marketing strategy and tactic?
Are there just long term [...]



Optimizing with Video!

Jan 4th, 2007 | By Nate Moller | Category: SEO

I had a client ask about marketing with podcasts or video. I did some research and this is what I found - not new news, just some help.
1. Make the video quality stuff. If it’s not good, it’s probably not going to be worth the time invested.
2. Put the site name in the video. (Not [...]



Interviewing Competitors for Brand Recognition - What?!

Jan 3rd, 2007 | By Nate Moller | Category: Branding

“If you are small and niche I don’t think it hurts to link out to competing sites or even to feature their brand or their owners as content. You can get exposure and work your way up the social ladder by siphoning off their brand value. But I think there is far more value in [...]